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Vizionality

Free nonprofit tracking scan

You can only grow what you can actually measure.

Enter your site and see what your donation tracking, analytics and consent setup is really doing. Under a minute. No email, no signup.

We read your page source, then load the page in a real browser and record what fires. No changes are made to your site. We record the address submitted so we can follow up on what we find.

No email. No signup. No sales call unless you ask for one.

Used by nonprofits including Marin Promise Partnership and Boys & Girls Clubs of America.

What the scan looks at

Donation tracking

Whether your donation form, thank-you page and recurring gifts are recorded as separate events.

GA4 setup

What property is installed, what it collects, and whether it double-counts.

Consent

What fires before a visitor chooses anything.

Tag coverage

Every tag, pixel and script your pages actually load.

Five things we find on almost every nonprofit site

  1. Your donation platform is on another domain

    Classy, Givebutter, Donorbox and Bloomerang all host the form on their own domain. Without cross-domain setup, the donor arrives as a self-referral and the gift is credited to nobody.

  2. The thank-you page is not tracked

    The donation completes on the platform's confirmation page, which your GA4 never sees. Revenue lands nowhere.

  3. Recurring and one-time gifts are counted the same

    A $20 monthly pledge and a $20 one-off are not the same donor, and reporting that treats them alike hides your best supporters.

  4. The consent banner blocks your own analytics

    Tags configured to wait for consent that never arrives means months of missing data, not privacy.

  5. Ad Grant conversions are never imported

    The grant spends up to $10,000 a month against goals Google cannot see, so Google optimises toward nothing.

Donor data deserves the same care as customer data

Consent should be set by where the visitor is, not by one rule applied to everyone. A supporter in Berlin and a supporter in Ohio are covered by different regimes, and a banner that ignores the difference either over-collects in one place or throws away data it was entitled to keep in the other.

GDPR is opt-in: nothing non-essential fires until someone agrees. CCPA is opt-out: collection is permitted until someone objects, and what they need is a working way to say no. The two are not interchangeable, and running one everywhere is the most common way a nonprofit ends up both non-compliant and short of data.

Session recording deserves its own decision. It captures what people type, which on a donation form means names, addresses and amounts, and in most regimes that needs consent before the recorder starts rather than a note in a policy afterwards.

We configure and verify consent tooling. We do not give legal advice.

Nonprofits we have done this for

Trusted by nonprofits and the teams behind them

Want someone to look at it properly?

The scan reads your pages and tells you what is installed and what fires. A call is where we go through what it found on your site, what it is costing you, and what fixing it involves.

Book a free 30-minute audit