Duplicate tracking
GA4 loaded both directly and through Tag Manager, repeated gtag includes, and multiple measurement IDs. Conversions get counted twice, a mediocre campaign reports a return it never earned, and the budget follows it.
Free instant audit
You can only scale what you can actually measure.
Every dollar you put into a channel you cannot measure is a dollar you cannot defend. Enter your URL and we will read the page once, report what we can see about your GA4, Tag Manager, consent and conversion setup, and show you where the trail between spend and revenue breaks. No email required, no signup, results in seconds.
We fetch the page once and read its tracking setup. No changes are made to your site. We record the address submitted so we can follow up on what we find.
What the scan looks for
These are the problems we find most often when we open a new client’s setup. None of them announce themselves. They show up as a campaign that looks average when it is your best, a channel you cut that was working, and a monthly number nobody quite trusts.
Consent Mode
Whether a consent banner has Consent Mode behind it, and whether the V2 signals required for EEA and UK advertising are present. Without them Google models the gap rather than measuring it, and your European spend gets judged on an estimate.
Legacy tags
Universal Analytics remnants, orphaned containers, and the accumulated marketing tags nobody has audited since they were added. Every one is a tag still firing for a channel you may have stopped paying for, on a page that loads slower for the ones you have not.
Server-side tagging
Whether measurement runs entirely in the browser, where ad blockers and cookie limits take a measurable bite out of it. That loss is not spread evenly across channels, so the ones losing most look like your worst performers when they may be your best.
A scan is a starting point, not an audit.
Reading your page source finds what is installed. It cannot tell you whether a conversion fires once or twice, whether your numbers reconcile with your backend, or whether a trigger stopped matching after your last redesign. Those are the faults that decide which campaign gets the budget next quarter, and they need someone in the container to settle.
Book a free 30-minute audit